History

We are celebrating over 50 years of Betonform

We – our story BETONFORM – A story of courage, innovation, and vision
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The vision
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gru-nder1973

The founding of a family business
 

It all begins with Maria and Johann Gartner. With great passion and entrepreneurial spirit, they found Betonform – back then a small company with big ideas.

geschichte21974

The first production hall

Just one year later, the first hall is built, and production of exposed aggregate concrete slabs begins. The foundation for the future is laid.

geschichte1976

The late 1970s

Turbulent times
But then comes an economic crisis with interest rates at 25% – a tough challenge for the young company. Only by selling machines and property is it able to make it through this difficult period.

messe-foto-credits-by-yes-photo-studio-bz1978

A new beginning

Betonform presents itself at the Bolzano trade fair and expands its product range: hexagonal exposed aggregate concrete planters conquer the market and open up new opportunities.

firmengru-nder1980

A turning point with strong family cohesion

The company faces a major challenge, but the family grows closer together. With renewed commitment, the children Anton, Evi, and Christian join the business, bringing fresh energy and ideas. Together, they lay the foundation for a successful future.

lo-ffel1983

The breakthrough is achieved!

With innovative products like spoon-shaped blocks and table tennis tables, major success is achieved. After years of hard work, the effort pays off – Betonform grows and records a profit for the first time!

fiera-verona1984

The big step onto the national stage

Five trade fair appearances across Italy give the company new momentum. Betonform is one of the pioneers of the first Arredo Urbano fair in Verona – alongside Euroform and Maer.

19841985

The milestone is achieved!

Now things really take off: revenue grows significantly every year.

kabinen-160-22681987

Growing demand, expanding production hall

Betonform’s electrical enclosures are in high demand. To keep up, the production hall is expanded.

generationen1988

The next generation takes on responsibility

Anton, Evi, and Christian become shareholders – and Christian takes over management of the family business as managing director.

standort-gais[2]1993

Even more room for innovation

With the new north hall (800 m²), the production area continues to grow.

christian-gartner1995

The production company is founded

Betonform continues to professionalise, and Christian Gartner becomes CEO.

standort-ita1996

Expansion into Northern Italy

To meet the rising demand for spoon-shaped blocks, a branch is established in Medesano – supported by sales expert Enea Canepari.

iso1998

Quality as standard

The company implements the ISO 9001 quality management system – an important step for the future.

logo-header1999

Another company is founded

Betonform continues to grow: BWR is founded and Johann Gartner becomes its president.

schallb-c22000

New business areas, new opportunities

With the entry into noise barrier production and the introduction of a predecessor model of Erdox, the portfolio expands.

-argento-artistry-01332003

Growth in competition mode

A success story: Betonform and BWR grow rapidly, while father and son engage in a friendly competition for the revenue crown. Innovation abounds!

erdox-terra-3-1-x-3-62005

A bold realignment

With the founding of Abesca Europe (together with six partners), the New Jersey product line is launched. However, a clash with a supplier leads to a fresh start with an in-house developed Erdox line.

20180131-111531-b-compressed2009

Der große Durchbruch mit Erdox

Nach einigen schwierigen Jahren bringt ein Großauftrag mit über 1.700 Erdox Neve Elementen endlich den erhofften Erfolg.

johann-gartner2010

A year full of challenges

The sudden loss of Johann Gartner casts a shadow over the company. At the same time, revenue drops by 30%. But Betonform does not give up.

peru2010

A bold step into South America

With the founding of Betonform LA SAC in Lima, Peru, the company enters new markets.

bildschirmfoto-2025-03-11-um-20-44-342013

From South Tyrol to the whole world

A major milestone: cooperation with Maccaferri, a global player. Betonform is now active worldwide.

aufschwung2013

The upswing is back!

Both plants, in Gais and Medesano, report promising profits. Innovation remains the key to success.

trafokabine-cortein2015

A year of challenges – and opportunities!

A year full of changes demands quick action. With clear focus and determination, the electrical enclosure division remains stable – a valuable foundation for a fresh start and future growth.

alpenroyal-spa-druck-362016

A fresh start with a clear strategy

The product range is streamlined, new solutions are launched – and the company fights its way back.

kurtatsch-sunset2019

Highlight projects that inspire

The Kurtatsch Winery and the noise barrier in Gossensass set new benchmarks.

-argento-artistry-dsc5995-b-easy-resize-com2020

A successful year despite COVID

While many companies struggle, Betonform manages to hold its ground.

4111-isaria-freiham-ii-h-2007032022

The largest orders in the company’s history

With the Techpark Park and Munich Freiham, two of the most significant projects are carried out.

betonform-50er-mit-fotos-und-heartbeat-easy-resize-com2023

50 years of Betonform

Half a century of innovation and success – celebrated with a big event in the new show garden! A milestone that invites pride in what has been achieved and inspires determination for the future.

familie2025

And the story continues

Betonform has continually reinvented itself, overcome challenges, and driven innovation forward. With passion, vision, and a strong team, the company will keep forging new paths into the future.
Betonform – Building the future!

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